Canadian Business Directory - Target Market
 

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Small Business success is based on successful marketing.  Most entrepreneurs realizes this however they misinterpret successful marketing with mass marketing.  They mistakenly believe that the number of sales they generate is directly related to the number people they market to. Nothing could be further from the truth.  It is not only an ineffective strategy but a costly one as well!

Start your search for targeted sales leads.

Frequently Asked Questions

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A Successful, Cost Effective Strategy

In today's ad saturated marketplace targeting is the key.  The easiest way to generate sales is to market to only those businesses who really want your product/service. It sounds ridiculously obvious but many businesses neglect the simple rule of remaining focused on their target market: their very best customers.

By marketing to only those businesses that will immediately recognize the value of what you are selling, you will spend less time on sales pitches and more time on filling orders!

Look at your product or service critically.  What is the underlying benefit it provides to the purchaser?  Now consider what type of business will value this benefit the most?   Of all businesses, which ones are in the greatest need of the solution your product/service provides. 

Consider whether a company's primary line of business effects their need for your product/service. Which types of businesses need your product the most?  Which markets do you understand the best?

Next  determine what size of firm is most likely to buy?  For some services only medium to large-sized businesses will have the budget to purchase your services, for other services only small businesses will even have a need. 

Also consider the geographical market you want to target.  Are you a local niche player?  Or a national vendor?

GDSourcing's Canadian Business Directory allows you to create a prospecting list defined by business type and business size (either by number of employees or sales volume).  It also provides you with credit rating information and secondary lines of business for each company so you can better determine who best meets your prospecting needs. 

Compile a list based on the key features of your target market

  • Industry
  • Number of employees
  • Revenue size
  • Credit Rating
  • Secondary line of business
  • Location of business (province, city, postal code)

Find out the number of businesses in your target market for FREE!

Frequently Asked Questions

Need help on how to get the most out of our database?

 

 

Frequently asked questions:

 

Why use our database?

1.2 million Canadian telephone verified businesses

GDSourcing's database is one of the finest Canadian business databases ever compiled. We use thousands of up-to-date sources verified by telephone calls to bring you the most complete and accurate data available.


The value of our data lies in its timeliness & accuracy.

GDSourcing has been able to eliminate out-of-business records more quickly than the competition because of our telephone verification process. By processing & verifying many of these same new business sources, GDSourcing quickly identifies businesses that are no longer operating. The out-of-business rate fell to less than 4% in 2003 compared to as much as 18% for the competition.


Pinpoint your best prospects.

Our database can be segmented in a number of different ways.  Target only those businesses that are within your target market. You decided the parameters of your business list.  For example: if your best customers are businesses with less than 10 employees and/or $500,000 in sales that belong to a specific industry and are located in your local city or even within a specific postal code.

 

How do you ensure quality information?

We process our files through the National Change of Address Program (Canada Post) monthly to ensure the highest rate of deliverability. Plus, each and every record is phone verified at least once annually.

Our quality assurance process is as follows:

  • Continual Database Maintenance
  • On-going Audit Process
  • Qualitative and Quantitative Validation
  • Address and Correction Standardization
  • Database Updated Bi-weekly

 

What contact information is available from the lists?

The following information is available:

  • Company Name
  • Contact Name (Key Decision Maker)
  • Address (Physical/Mailing)
  • Phone #
  • Fax #
  • Gender/Ethnicity
  • Office Size
  • Franchise
  • Credit Rating
  • Public Flag
  • Primary SIC (industry classification)
  • Up to 2 Secondary SICs.
  • Ad size
  • French/English Flags

 

Can I see a sample?

Yes! Once you have entered your target market criteria you have the option to preview your list.  Simply click on the identified link.

Start your search for targeted sales leads.

Frequently Asked Questions

Need help on how to get the most out of our database?

 

Do you have data for U.S. companies & consumers?

Yes!  Select an American database here.

 

 

Need assistance?  We can help!

Simply fill out the form below and within one business day you will be e-mailed research suggestions along with a count of the number of businesses that meet your criteria.

Describe your target market